London’s new countryside escape, Birch, dating back to the 15th century, has undergone extensive redecoration thanks to support from the Dulux Trade team and its Heritage Range.
The grade II listed country escape hotel was built in 1763 and became the 140 bedroom Theobalds Estate hotel in the 1990s. The country estate was once a royal favourite for King James I, a Georgian family home and Sir Christopher Wren’s retreat, a WWII military riding school and is now one of Hertfordshire’s most socially engaged and creative hotels.
To combine the authenticity of the estate with its new contemporary purpose, the designers chose the Dulux Trade Heritage Range to redecorate Theobalds Park’s hotel rooms, foyer and corridors in a variety of colours - as the hotel underwent a transformation and rebrand into Birch, a new city escape.
The rich colour range was the ideal match for the hotel’s contemporary theme allowing the country mansion, surrounded by acres of fields, to maintain its classic elegance whilst incorporating modern escapism into its new interior design concept.
A combination of Green Oxide, Buff and Potters Pink were used for the geometric design on the hotel suite and corridor walls, complemented by Green Oxide and Roman White throughout the project.
The former De Vere Theobalds Estate hotel is set to officially open as Birch on 3rd August 2020.